Here’s the good news in a nutshell: The Entertainment Software Rating Board (ESRB) and the National Parent Teacher Association (PTA) have teamed up and hired GAMERDAD to publish an online safety booklet –Available Online (PDF)– But that’s not all! I’m jetting off to New York City tomorrow to participate in an Online Seminar/Webinar, a helpful video for parents, and participate in an online Q&A. On Wednesday at 7pm EST you can see both the GamerDad, a representative of the PTA, and Patricia Vance, President of the ESRB, will be having a web based chat. Joining us for the first part will be National PTA President Jan Harp Domene and hosting the whole shebang is the WGN Radio’s Technology Tailor.
Needless to say I’m honored. I wrote a couple pages and edited a couple more in their booklet (.PDF) and you’ll probably find it at your local library, Daycares, and such. Anyway, it was a real honor and I’m looking forward to helping parents with Ms. Patricia Vance of the ESRB and the PTA at Wednesday’s broadcast and text chat. Look here tomorrow for more information on how you can tune in!
Here’s the press release now:
Scroll Down to Read – or – Download the .PDF
FOR IMMEDIATE RELEASE
April 21, 2008
ESRB AND PTA LAUNCH NEW NATIONAL CAMPAIGN TO EDUCATE PARENTS
ABOUT GAME RATINGS, PARENTAL CONTROLS AND
ONLINE VIDEO GAME SAFETY
Booklets Distributed to PTAs and Available Online;
Free Educational Webcast Scheduled for April 23
NEW YORK – Furthering their shared commitment to informing parents, Entertainment
Software Rating Board (ESRB) and Parent Teacher Association (PTA) have launched a
nationwide education campaign through which a new booklet, “A Parents Guide to Video
Games, Parental Controls and Online Safety,” is being distributed to all 26,000 PTAs. The
campaign enables and encourages PTAs to educate their community’s parents about the
ESRB rating system and parental control technology available on the various game
systems, as well as the concerns that exist when games are played over an Internet
connection and what parents can do to mitigate those concerns. The booklets, which offer
a step-by-step guide to setting up parental controls as well as an article about online safety
from Andrew S. Bub of GamerDad.com, are available for free download in English and
Spanish through both the PTA and ESRB websites.
In addition to the booklet, a free webcast featuring PTA national president Jan Harp
Domene, ESRB president Patricia Vance, and Andrew S. Bub will take place at 7:00 PM
EST on April 23, 2008. The webcast will explain the ESRB rating system, offer information
on setting up parental controls for the Microsoft Xbox 360, Nintendo Wii, Sony PS3 and
PSP, and Windows Vista, and include a discussion about online video game safety. It will
conclude with a live text Q&A session with the experts.
“Video games continue to be a popular source of learning and entertainment for children,
but today’s games provide players with new abilities to interact with one another via online
play. Just as with the Internet, that kind of interaction carries with it some risks,” said
Domene. “Using the ESRB ratings and setting up parental controls are important, proactive
steps that parents can take to make sure their kids are playing games they deem
appropriate. And being aware of the risks posed by online-enabled games and what can
be done to keep their kids safe when playing online is crucial information for parents.
We’re very pleased to be offering them this guidance with the help of ESRB.”
“Three in four parents use the ESRB ratings regularly when selecting games for their
children1, and the parental control features available in all the newest game systems giveparents more control over the games their children play than ever before,” said Vance.
“But it’s important for parents to fully appreciate what the experience of playing games
today encompasses. Many online-enabled games allow players to interact in new ways,
including online competitions or chatting with one another via text, audio or video. Parents
should understand what type of content their child might be exposed to when playing
games online, and what steps they can take to shield their children from content they deem
“Online-enabled games have opened up a whole new world of possibilities. Playing games
online with others, whether they be friends or strangers, allows players to compete or
cooperate with one another in new and exciting ways, and that enriches their experience
with those games,” said Bub, also known as GamerDad. “But with that ability to interact
comes the ability to introduce content into a game that might not be appropriate for all
players. Making sure parents are aware of the tools they can use to protect their kids is a
central part of the GamerDad mission, and I’m delighted to have been able to take part in
this initiative to arm parents with this information.”
The ESRB engages in several ratings education initiatives that involve print, television and
radio Public Service Announcements (PSAs) among other vehicles. Most recently, the
ESRB launched a new ratings search “widget,” which allows parents to search for ESRB
ratings from a portable mini application that can be placed on their desktops, embedded in
social networking pages or other web sites, and even shared with friends via email. It is
available for free download at www.esrb.org/widget.
While many of ESRB’s initiatives focus primarily on raising awareness and use of the
ratings, the partnership with PTA also provides parents with valuable guidance and
resources about computer and video games, parental controls and online safety, and is
among the most extensive to date in terms of ground level support for communities
PTAs nationwide will begin receiving the booklets in the coming days, and are encouraged
to share them with PTA member parents through their PTA unit programs and events. The
booklet is also be available online to all concerned parents through PTA.org.
About Parent Teacher Association (PTA)
PTA comprises over 5 million parents and other concerned adults devoted to the educational
success of children and the promotion of parent involvement in schools. PTA is a registered 501
c)(3) nonprofit organization that prides itself on being a powerful voice for children, a relevant
resource for parents, and a strong advocate for public education. Membership in PTA is open to
anyone who is concerned with the education, health, and welfare of children and youth.
About Entertainment Software Rating Board (ESRB)
The Entertainment Software Rating Board (ESRB) is a non-profit, self-regulatory body established in
1994 by the Entertainment Software Association (ESA). ESRB independently assigns ratings,
enforces advertising guidelines, and helps ensure responsible online privacy practices for the
interactive entertainment software industry.
About Andrew S. Bub and GamerDad.com
You’re soaking in it.